Assists student-athletes in negotiation lucrative NIL endorsement deals with brands and sponsors, ensuring fair compensation and favorable terms.
Helps student-athletes create and cultivate a strong personal brand, leveraging their name, image, and likeness to maximize endorsement opportunities.
Provides guidance on NCAA NIL rules and regulations, ensuring student-athletes remain compliant while pursuing endorsement opportunities.
Connects student-athletes with strategic partners, such as marketing agencies and social media influencers, to amplify their reach and visibility.
Offers expertise in tax planning and financial management to help student-athletes optimize their NIL earnings and build long-term financial stability.
Estimated percentage of student-athlete’s NIL value
NIL (Name, Image, Likeness) Agents play a cruicial role in building strong relationships between student-athletes and brands. These agents leverage their expertise and network to create mutually beneficial partnerships, where both the athlete and the brand can leverage each other’s reach and influence to achieve their marketing and promotional goals.
-Tyjuan Hubbard, NIL Agent
Understand ncaa nil regulations
The NIL agent must be well-versed in the NCAA’s Name, Image, and Likeness (NIL) regulations, which outline the rules and guidelines that student-athletes must follow when engaged in endorsement deals
Ensure compliance with conference rules
In addition to the NCAA regulations, the NIL agent must also ensure that any endorsement deals comply with the specific rules and policies set forth by the student-athlete’s conference.
Verify Institutional approval
The NIL agent must work closely with the student-athlete’s institution to obtain the necessary approvals for any endorsement deals, as most colleges and universities have their own set of rules and guidelines regarding NIL activities.